Vol. 4 No. 1 (2026): Vol 4 No. 1 (January - April 2026)

Articles

• Buddha Dhamma Integration for Principles to Promoting the Administration of Local Administrators in Pamat Subdistrict Municipality. Mueang Phrae District, Phrae Province

  Supakorn Pokham, Sayan Innunjai, Phrakru Soponkittibundit

  1-15

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• Impact, adaptation, and welfare need of single-parent families in Phai Thon Sub-district, Rong Kwang District, Phrae Province

  Vikanda Maifaey, Ratawit Kaewtharom

  16-33

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• Development of Management Policies and Flood Relief of Sukhothai Provincial Administrative Organization

  Thutsapong Wongsawad, Attipong Kiddee

  34-53

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• The Development of the Planning and Budgeting System of the Phrae Special Provincial Education Center Using McKinsey’s 7S Framework

  Banjerd Jitthep, Kanchana Pasurapan

  54-70

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• The Development of an Instructional Model based on The Four Noble Truths to enhance Creative Writing Ability and Self-Esteem among Students of The Elderly School in Phitsanulok Province

  Katekaw Kongklay, Phacharakrit Sribunrueang, Phrakrukhamphithammanuwat

  71-91

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• Modern Learning under AI Ethics: Roles and Approaches in Higher Education

  Suphawadee Dungbanyang, Katekaw Kongklay, Natchapon Kongpan

  92-105

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• The Development of the Process for Promoting Learning Management by School Administrators of the Muang 2 Educational Quality Development Network Group under the Lampang Primary Educational Service Area Office 1

  Nattawoot Siriwanich, Panotnon Teanprapakul

  106-123

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• Work Performance Efficiency of Department of Energy Business Personnel

  Kanokon Charoensuk, Pirada Chairatna

  124-140

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• Internal Educational Quality Assurance Using The AUN QA System As Perceived Of Lecturers Bangkokthonburi University

  Yatima Nutdaeng, Airiya Pongpittaya, Nannapat Pholtan, Vasita Pichitwattana, Prapot Yamtim, Bussapawan Apiraksutanon

  141-151

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• Relationship between Omnichannel Experience, Brand Image and Customers’ Purchase Intention : A Case Study of Clay-dyed fabric Handicrafts Center, Ban Pha Nam Handicrafts House Pa Phai Subdistrict, Li District, Lamphun Province

  Kitiwat Kitibutr, Phakpume Pichawong, Pongprad Soonthornpasuch, Kajohnsak Wongwirach, Somsak Gathong

  152-167

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• Application of The Principle of Morality to Promote Aparticipatory Political Culture of the People in Muang Mo Subdistric, Mueang Phrae District, Phrae Province

  Patarakan Bokham, Phrakru Soponkittibundit, Somjit Konwong

  168-186

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• Research and Development on Buddhist-Oriented Mechanism of Intellectual and Moral Enhancement Using Academic Services as a Foundation

  Supot Kaewphaitoon

  187-206

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• Development of Factors That Affect the Outcome of the Decision to Use the Retail Store Service in Nakhon Pathom Province

  Apichart Limrat, Namthip Chamchoy, Sombat Uraisakul, Sakol Sriwantha

  207-217

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• Competition Strategies That Affect The Growth Of Electric Bicycle Operators In Nakhon Pathom Province

  Kanokwan Narawaew, Krit Thapchula, Ganyarat Fongsamut, Ali Sempher

  218-230

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• The Development Model of Artificial Tntelligence and the Internal Environment Influenced the Business Performance of Modern Trade in Bangkok

  Petcharaporn Wongluang, Natdanai Pilaschit, Cherdsak Rungruangsarn, Nittaya Meebun

  231-240

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