Principles of King Bhumibol Adulyadej’s Work for Sustainable Innovation Thinking

Abstract

This research is a qualitative study with the objective of analyzing the principles of royal duties for sustainable innovation thinking. The findings indicate that innovation thinking, based on the principles of royal duties according to postmodern philosophy, begins with the question of whom the innovation is for. The answer lies in the concluding statement of the royal speech: “...for the benefit and happiness of the Siamese people.” Therefore, innovation should primarily consider the common good to improve the quality of life according to the goals of postmodern philosophy. The process involves the following steps: 1. Survey the genuine needs of the people to design innovations that solve problems and improve quality of life. 2. Analyze and assess feasibility from all aspects, choosing the most cost-effective and appropriate solutions for the current situation. 3. Plan the operation with participation in every step. 4. Collaborate in the implementation with the goal of sustainable quality of life improvement. 5. Evaluate the operation together to lead to the refinement and development of sustainable innovations. Every step of the operation aims for sustainable quality of life improvement in three aspects: economic, social and environmental. This is based on the philosophy of sufficiency economy, which is grounded in knowledge, prudence, caution, and moral integrity, including honesty, perseverance, patience and self-sacrifice.