Development of Khon Dance Club Activities to Promote Cultural Soft Power for Primary School Students

Abstract

This research aimed to 1) develop Khon performing arts club activities designed to enhance cultural soft power among primary school students, 2) compare students’ cultural soft power after participation in the activities with a predetermined criterion of 70 percent, and 3) examine students’ satisfaction with the developed club activities. The target group consisted of 13 purposively selected students in Grades 4–6 from Ban Mueang Daeng School, Mae Sai District, Chiang Rai Province, under the Chiang Rai Primary Educational Service Area Office 3, during the second semester of the 2025 academic year. The research instruments included 1) the developed Khon performing arts club activities aimed at promoting cultural soft power, 2) a cultural soft power assessment form, and 3) a student satisfaction questionnaire. Data were analyzed using mean, standard deviation, and percentage. The findings indicated that 1) the developed Khon performing arts club activities were rated at the highest level of appropriateness, 2) students’ cultural soft power after participation was at a good level points, significantly higher than the established 70 percent criterion, and 3) overall student satisfaction with the activities was at a high level, with teacher instruction receiving the highest satisfaction rating, followed by activity format and activity content, respectively.