A Study on Information System Security Management Strategies of the Douyin Online Platform

Abstract

This study aimed to: 1) investigate users’ needs regarding information security management of the Douyin online platform; and 2) examine strategies for managing information security of the Douyin online platform. A mixed methods research design was employed, comprising quantitative and qualitative approaches. For the quantitative phase,  the sample consisted of 400 users of the Douyin online platform. The sample size was determined using Yamane’s formula, and an appropriate sampling method was employed  to obtain participants representing relevant platform users. Data were collected using  a questionnaire and analyzed using descriptive statistics, including percentage, mean,  and standard deviation. For the qualitative phase, 20 key informants, comprising government officials, executives, and bloggers or platform developers who were responsible for or involved in information security governance and management, were selected through purposive sampling. Data were collected using semi-structured interviews focusing on approaches                         and strategies for information security management. The qualitative data were analyzed using content analysis, and  the credibility of the findings was established through triangulation.

            The findings revealed that: 1) users of the Douyin online platform had an overall need for information security management at the highest level; and 2) five strategies for information security management of the Douyin online platform were identified: (1) establishing an information security management system; (2) defining information security objectives;  (3) establishing security governance policies; (4) developing personnel competencies in information security; and (5) building user confidence in the online platform.