A STUDY OF LEADERSHIP IN DIGITAL ERA OF THE SCHOOL ADMINISTRATORS UNDER MAEHONGSON SECONDARY EDUCATIONAL SERVICE AREA

Abstract

The objective of this research was to investigate the degree of leadership in the digital era and research guidelines School administrators' leadership development in the digital era Under the supervision of the Mae Hong Son Secondary Educational Service Area Office Educators and public servants made up the sample group. In the academic year 2022, 199 schools under the Mae Hong Son Secondary Educational Service Area Office, and a target group of experts who gave information by interviewing to study leadership development in the digital age, namely administrators expert group and a group of practitioners totaling 9 people by purposive selection, were studied. This was a survey study. Among the study's tools was a questionnaire. The interview form Qualitative data analysis using content synthesis and quantitative data analysis using frequency, percentage, mean, and standard deviation has a confidence rating of 0.98. The results revealed that 1) School administrators' levels of leadership in the digital era Overall and in each element, the Mae Hong Son Secondary Educational Service Area Office performed admirably. Most typical citizens benefit from being digital-age citizens. The level of digital leadership in developing a learning culture in the digital environment was the lowest. 2) Guidelines for school administrators under the office of Mae Hong Son Secondary Educational Service Area's leadership development in the digital age, i.e., administrators should understand the context of the school and anticipate future changes in digital technology in order to plan for them, applying digital technology until it becomes the norm, raising awareness of the usage of technology, adherence to the law and technological regulations, managing in partnership, always strive to improve yourself and inspire others to do the same.