Published: 17-07-2025

Editor Note

Editor's Note

Thamavit Terdudomtham

i-ii

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Research article

Northern Vietnam’s overseas Trade in the Seventeenth Century by investigating the British primary Materials

Ngoc Dung Tran, Thi Hong Hoa Nguyen

1-12

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The Influence of Google Score Ratings and Reviews on Vietnamese Consumers’ Online Hotel Booking Decision: A Case Study of Five-star Hotels in Vietnam

Hau Le, Ratanasuda Punnahitanond

13-27

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Understanding Information Operations and Economic Impacts in the Digital Era

Varin Pulpol, Tanpat Kraiwanit, Narong Petprasert

28-37

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Factors Affecting the Safety Perception of Commercial Pilot

Kotchawan Trirattanavanich, Thanyarat Khamproh, Anantachai Thongchareon, Attapol Moungsawad

38-45

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“Like What?” for Jazz Orchestra: A Creative Research in Music Composition

Denny Euprasert

46-55

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Digital Marketing Strategy and Implementation of the Tools in Food and Beverage Services: Case Study of Sole Proprietorship in the Bangkok and Metropolitan Region of Thailand

Pakarat Jumpanoi, Pongyuth Glayuth

56-65

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Developing a Strategic Framework in Reducing Urban Heat Island Effect for Cooler High-density Communities: The Case of Sampaloc, Manila

Sheila V. Elardo

66-89

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