MOTIVATION AFFECTING THE PERFORMANCE OF PERSONNEL IN PHRANAKHON SI AYUTTHAYA PROVINCIAL ADMINISTRATIVE ORGANIZATION

Abstract

This study aimed to analyze the motivation of personnel at the Ayutthaya Provincial Administrative Organization, assess their work performance competence, and evaluate the motivating factors impacting their work performance competence. The research utilized a quantitative design.
The sample comprised 228 participants from the Ayutthaya Provincial Administrative Organization. The research instrument was a questionnaire revealing a reliability coefficient of 0.83. The analyses of data employed percentage, mean, standard deviation, and multiple regression analysis.

           The results indicated that the general motivation of staff members was at a high level. Evaluating each factor in descending order of average scores, the findings were achievement, recognition, career development, work environment, and salary and benefits;  the total job performance competency of personnel was at the highest level. The results, arranged in descending order of mean scores, were as follows: adherence to integrity and ethics, teamwork, service excellence, accumulation of professional expertise, and achievement orientation. Additionally, the motivational factors impacting personnel's work performance competence included achievement, career advancement, and recognition, which had a moderate effect on work performance competence., career advancement, and recognition, which had a moderate effect on work performance competence.