MANAGEMENT ACCOUNTING STRATEGIES AFFECTING THE SUCCESS OF COOLING AND WATER DISTRIBUTION BUSINESSES (COOLING AS A SERVICE (CAAS))
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Abstract
This study aimed to study 1) Strategic cost management strategies that can be applied in the cooling system business in the form of Cooling as a Service (CaaS) 2) Analyze the relationship between Lean Management, Big Data Analytics, and Kaizen strategies with the operational efficiency of CaaS businesses 3) Evaluate the effects of strategic cost management strategies on the organization's performance in various dimensions according to the Balanced Scorecard framework, namely finance, customers, internal processes, and learning and development 4) Propose guidelines for applying strategic cost management strategies to enhance the competitiveness of the cooling system business sustainably. This research is a quantitative research. The sample group used in this study is 400 accounting staff in large hotels and department stores in Bangkok. The sample size was determined using Taro Yamane's formula. The sample group was selected by simple random sampling. The researcher used a questionnaire to collect data. The analysis was performed using statistical methods, including frequency distribution, percentage, mean, and standard deviation. Inferential statistics was used in the multiple regression analysis.
The results of the study found that the Automated Financial Reporting strategy, the Continuous Improvement strategy, and the Employee Involvement strategy had a positive effect on the Balanced Performance Outcomes with statistical significance at the 0.05 level.
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References
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